Creative
Packaging trends: could imperfection be the new luxury?
Rejecting a zero-flaw mentality, the trend for imperfection, even in the luxury realm, is catching on. Formes de Luxe reflects on this growing movement as exemplified by branded products in less-than-perfect textile, wood, ceramic and glass,...
French glassmaker Verallia reveals 2023 Design Awards winners
The winners of French glassmaker Verallia’s 2023 Design Awards were unveiled at a ceremony in Paris on June 30. For this edition, design students worked on the theme of "glass for living in the moment".The 14th edition of the Verallia...
Remeant transforms single-use packs into textile
In Tel Aviv, Elinor and Alon Nathaniel give a second life to single-use packaging. Whether it's bubble-wrap faux-leather or aluminum-tray-based imitation leather, the upcycled materials open up a number of new solutions in the packaging...
C.Pack: Portugal’s Casa de Cambres thinks outside the box with wine backpack
In a new twist to secondary packaging with a second life, the C.Pack, made entirely of cork, from Portugal's Casa de Cambres winery doubles as a backpack and can carry three wine bottles.Lamego-based winemaking estate Casa de Cambres tapped...
Interview
Laurie Pressman, Pantone Color Institute: "When color becomes a 'calling card'"
Recognized as the world authority on color, the Pantone Color Institute guides leading brands in their color choices. Vice President Laurie Pressman looks to 2024 trends, how her team selects them and her best practices when it comes to...
Creativity unbottled: Stina’s wine label turned canvas
Inspired by the environment surrounding its winery, Croatian winemaker Stina’s new label was conceived as a 'blank canvas' for the consumer. Left bare, the label is meant to inspire creativity.Symbol of the eponymous Croatian island, the...
Interview
Wilfried Klucsar : "With AI, we’re inventing a new discourse for communication"
With the rise of Instagram, eight years ago Wilfried Klucsar and Elsa Barbier launched their Paris-based agency Dix-Sept Paris to usher luxury brands’ communication endeavors into the digital realm. Today, the duo has founded ALIA, a...
Le Muselet Valentin taps Arièle Rozowy for Art Collection
For the tenth edition of its Art Collection operation, muselet specialist Le Muselet Valentin teamed up with French artist Arièle Rozowy.In a bid to bring a boost of creativity to the sparkling wine stopper market, each year, French muselet...
Léonard Brushes calls on Make Up For Ever's Dany Sanz to “Pimp My Brush”
At MakeUp in Paris 2023, Léonard Brushes showed the results of its Pimp My Brush operation with make-up artist, painter and Make Up For Ever (LVMH) Founder Dany Sanz.In line with the ongoing trend for personalized limited-edition products,...
Guerlain goes for gold and Swarovski crystals for Nadine Kanso collab
Guerlain has given carte blanche to Lebanese jewelry designer Nadine Kanso for a 2023 Bee Bottle design. The legendary flacon houses an exclusive eau de parfum, Rêve d’Amour.For one of its latest Exceptional Creations, LVMH-owned Guerlain...