Ferragamo expands Signorina fragrance franchise with Libera

Ferragamo expands Signorina fragrance franchise with Libera

© Ferragamo

Italian luxury brand Ferragamo (Inter Parfums Inc) has added to its Signorina franchise with the launch of Signorina Libera. The iconic Vara bow adorning the neck of the flacon is made of recycled polyester.

After the likes of Signorina Eau de Parfum, Signorina Misteriosa and Signorina Ribelle, a new scent has joined Ferragamo’s (Inter Parfums Inc) Signorina Fragrance Collection.

Ferragamo’s latest Signorina Libera fragrance ©Ferragamo

Dubbed Signorina Libera, the latest fragrance comes in the same bespoke, heavy-bottomed glass flacon (Bormioli Luigi) used for the other scents in the line. For this itineration it has been lacquered a gradient yellow and decorated with black screenprinting, explains the Italian glassmaker. A spherical cap (Matic Plast Milano) made of polypropylene (PP) metallized in rose gold crowns the flacon. Ferragamo’s iconic Vara bow (Nastrificio Brianteo) adorning the neck of the flacon is made of recycled polyester. Silgan Dispensing Systems’ Melodie Forever pump in rose gold with a crystal tube is fitted to the fragrance bottle.

As for the secondary packaging, gold hot stamping and matte and shiny varnish were applied to embellish the folding carton (IndustrialPack).

The secondary packaging is hot stamped in gold with a matte and glossy varnish ©Ferragamo

Ferragamo Signorina Libera crafted by Robertet master perfumer Jérôme Epinette

Ferragamo’s Signorina Libera is an eau de parfum described as a floral musky gourmand. Composed by master perfumer Jérôme Epinette (Robertet), it blends notes of velvet pear, rose absolute and pink sugar.

Launched earlier this year, the fragrance retails at €120 for 100ml

Inter Parfums Inc signed a fragrance license agreement with Ferragamo in 2021. Upon the announcement of the agreement, Inter Parfums Inc Chairman and CEO Jean Madar said that Ferragamo will rank among the five largest brands in its portfolio.

Component

BottleBormioli Luigi

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PumpSilgan Dispensing Systems

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CapMatic Plast Milano

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CollarMatic Plast Milano

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RibbonNastrificio Brianteo

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BoxIndustrialPack

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InsertStella Imballaggi

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DesignInterparfums Italia

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PerfumerJérôme Epinette (Robertet)

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